First AI assistant you can wear. Made to get it done.

Persona remembers what matters, chases what you’re owed, and follows through on the rest.

From to-do to ta-da.

4.9 rating (based on 1,458 reviews)

Adapts to you.

No one’s problems are the same. Your Persona learns to adapt to your needs.

Life admin

Handles the returns, forms, and appointments you keep putting off.

The secretary

Reads what came in, drafts the replies, and only asks you when it matters.

Red tape

Sits on hold, argues the fee, and calls back until it's sorted.

Chief of staff

Sends the invoices, chases late payments, and follows up with clients.

The household

Books the dentist, orders the groceries, keeps the family on schedule.

Executive support

Sends your follow-ups and moves your meetings while you're back-to-back.

The travel agent

Rebooks the flight that just moved, argues with the airline, and gets the money back.

The decider

Compares the options, reads the reviews, and comes back with one answer.

The paperwork

Fills the forms, finds the documents, and files them before the deadline.

Personal CFO

Finds the subscriptions you forgot and cancels them before they renew.

Just say what you need.

Talk naturally and let your Persona handle the rest. No prompts to learn, nothing to set up.

  • It moves before you ask. Nothing happens without your yes.
  • It picks up your way of doing things and sticks to it.
  • Talk to it the way you’d talk to your friend.
Persona
iMessage

Every detail, on purpose.

Persona Band Knit

The most personal AI
is the most private one.

SOC 2 Type I certifiedSOC 2 Type I
certified
AES-256 EncryptedAES-256
Encrypted
ESOF verified and securedESOF verified
and secured

Independently audited.
Checked by outside experts.

Encrypted, end to end.
Nobody reads along.

Never sold, never traded.
Not a product, not to anyone.

Yours to delete.
Gone means gone.

Our vision.

One real task handled end to end. Watch the receipts arrive.

$264Saved in this demo

Your Persona, beyond the screen.

PRODUCT RENDER 1

Persona Band, view 1

Persona Band

The world's smartest band.

  • Pairs with the Persona app
  • Approve with a tap or voice
  • The LED ring shows it heard you
  • Three days of battery, full charge in 30 minutes
  • Water-resistant, two mics that catch a whisper
  • Privacy mode

Included with your order

  • Persona Band Knit, Carbone Black
  • Home charging dock with USB-C cable
Pre-order now
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Free US shipping. Ships December 2026.

Free shipping30-day money-back1 year warrantySecure checkout

Final product design may differ slightly.

Band specification

Aluminium unibody

One piece, no seams.

27 grams

You'll forget it's on.

3 days

One charge. Gone all weekend.

Local storage

Two days without the phone

Persona Band in black Jacquard knit

Ambient LED ring

Hears, thinks, confirms.

Two mics

Hears a whisper.

120+ languages

Say it however you think.

USB-C

Fully charged in 30 minutes.

Instant mute

One tap, full privacy.

Your entire digital life, handled.

Your apps stay the same. Persona makes them work together.

Gmail
Notion
Uber
Google Meet
DoorDash
Chrome
Slack
Zoom
Uber Eats
ChatGPT
Anthropic
Google Calendar
Microsoft Teams

Questions? We've got answers.

Persona is a personal AI assistant that gets things done, not just answered. Text it in iMessage like you'd text a capable friend and it makes the calls, books the appointments, cancels the subscriptions and comes back with confirmations. Wear it as Persona Band and it's one word away, no phone in hand.

Your Persona
is waiting.

Persona in Messages on an iPhone, held in a hand